24 Days Of Lever Street – Giant Advent Calendar in the NQ

Written by on December 1, 2015 in News - 1 Comment
24 Days Of Lever Street, Northern Quarter

Brand and Design Agency True North have brought together a number of Manchester designers and illustrators to count down to Christmas in style, creating a giant advent calendar on the side of 24 Lever St here in the Northern Quarter. Behind each window sits a unique illustration, specially commissioned for this project.

True North, in collaboration with interior design practice Sheila Bird, wanted to celebrate the festivities through creativity and collaboration uniting all of the organisations based within the building, as well as guest illustrators from across the city, to bring Christmas cheer to the people of Manchester.

24 Days Of Lever Street

The twenty-four windows will show the best of Manchester’s creative talent, with each design being sold as a print throughout December. All profits from the print sales will be donated to Wood Street Mission, a charity which helps children and families living in poverty.

The giant advent calendar will feature work from highly acclaimed Manchester based illustrators including Stanley Chow, Young and Deanna HalsallTrue North has designed two of the windows themselves, including one that celebrates the work of Wood Street Mission. Other contributors include The Neighbourhood, Music, Hyper Island and Chilli Marketing and really highlight the talent and creativity these businesses bring to the city.

Partridge in a Pear Tree, Stanley Chow

Partridge in a Pear Tree, Stanley Chow

The idea was originally conceived in September, when Sheila Bird Director, Atul Bansal and True North’s Creative Director Ady Bibby decided to celebrate Christmas in a way that could involve the whole community. Soon after, True North spotted the potential in utilising the building and set about recruiting organisations.

We wanted to find a way to demonstrate the Northern Quarter’s creative talent whilst bringing a little festive cheer to the people who live and work here. I’m a big kid when it comes to Christmas and it doesn’t get bigger than this.” ~ Ady Bibby, Creative Director, True North

24 Days Of Lever Street, Northern Quarter

Christmas is a difficult time of year for struggling families and we will be giving out toys and food to about 2,000 families and 4,500 children in the coming weeks. Funds raised from this engaging and highly creative initiative will help us get all local kid’s Christmas off to a great start.” ~ Roseanne Sweeney, Chief Executive of Wood Street Mission

If you want to get your hands on one of the prints then head to the 24 Days Of Lever Street website where a new print is released each day. You can follow them on Twitter here.

24 Days Of Lever Street / Tuesday 1st December – Thursday 24th November / FREE to view
24 Lever Street / Northern Quarter / Manchester / M1 1DZ (Views are from Dale St & Little Lever St)